WWJ Closeup, December 2021

ANTHONY OOSTERVELD
Vertical Marketing Manager, Residential & Light Commercial
Trojan Technologies
Guelph, Ontario, Canada

BEST ADVICE I EVER RECEIVED?
I’ve been lucky to have had great mentors and leaders throughout my career, so I’ll provide two. First, advice given to me by a past general manager was, “Manage every situation with facts.” The second is more of a corporate mantra: “Don’t let perfect get in the way of better.”

MOST SATISFYING PART OF YOUR JOB?
I love reading industry research. I’m a firm believer that the more we understand and appreciate the complexity of groundwater and what influences it, the better decisions we will make as an industry to protect both water as a resource and public health.

FIRST STEPS A CONTRACTOR SHOULD TAKE WHEN LOOKING TO OFFER WATER TREATMENT?
I would start with a comprehensive water analysis that covers physical, chemical, radioactive, and microbiological parameters. Logical, I know, but you would be surprised how uncommon this is. As an industry, we can be so focused on aesthetics, but it’s usually the things you can’t see that can hurt you.

TOP INFORMATION A CONTRACTOR SHOULD KNOW WHEN SELLING UV TO A CUSTOMER?
It’s less about “why UV” and more about “why disinfection.” I think that starts with a good foundational understanding of what contributes to both the risk of potential pathogens entering a system and the risk to the user. If you can explain those risks confidently, I’d say you will be okay.

BEST WAYS TO STAY CURRENT ON LATEST TRENDS IN WATER WELL TREATMENT?
Being involved in the industry is the best way to keep my finger on the pulse. I touch both the water quality/treatment side and the groundwater side, so I try to stay as involved as I can through mailings lists, joining and supporting committees, and being at the conventions and conferences.

TOP CHALLENGES FACING THE WATER WELL TREATMENT INDUSTRY?
All these micropollutants are getting quite a bit of attention. As the analytical methods get better and more accurate, I don’t really see an end in sight. But that said, I know the industry can rise to those challenges as it always does.